Plunk in the news
November 14, 2023
Data partnership streamlines access to property research, comprehensive valuation, and remodeling insights into one platform
Plunk announced a partnership with BHR, a leading provider of property intelligence for real estate professionals.
"In this current market, the more insight you have into a property, the more competitive you can be. Plunk's real-time valuation and AI-powered remodel recommendations are a powerful layer of insight for agents using RealReports and their clients to drive more informed decision-making," remarked James Rogers, Co-founder and CEO of BHR.
September 12, 2023 / Craig C. Rowe
Two proptechs that help the real estate industry make better decisions with data have agreed to a working partnership, according to an announcement Tuesday.
The two companies are Plunk, the software company that has evolved from offering construction cost analysis to comprehensive market intelligence provider, and Local Logic, a marketing application that enables developers, agents and lenders to deeply integrate location and consumer data into wide-scale real estate decisions.
November 10, 2023 / Craig C. Rowe
This November, Inman offers a deep dive into the world of proptech and the state of the startups that are building the future now. We’ll also debut a brand new coveted set of awards, Proptech All-Stars, celebrating the entrepreneurs, VCs, and visionaries in the field. It’s Proptech Month at Inman.
In what could be considered a no-brainer in terms of proptech partnerships, users of BHR’s extensive home intelligence reports will see their industry IQ jump a few points with the addition of Plunk’s AI-powered market analytics. The partnership was announced in a press release shared exclusively with Inman.
November 8, 2023
Inman’s inaugural class of 2023 Best of Proptech award recipients have arrived.
This is the first year Inman is celebrating the entrepreneurs, venture capitalists and visionaries who are building a bright future in the world of property technology, or proptech. Released Wednesday, the awards are the capstone of a yearlong expansion of Inman’s awards program, which recognizes the achievements of trailblazers throughout the real estate community.
October 19, 2023 / Tony Garritano
The residential real estate market is still a very local business, but why can’t the local Realtor or broker be armed with both national and hyper-local data to help them become the local expert that they need to be to grow in a very tough market? Plunk (https://www.getplunk.com/) is making that a reality.
Plunk is offering an AI-powered analytics platform for residential real estate. The company is bringing advanced analytics and unique data to residential real estate for more confident investing in the largest asset class in the world. Harnessing the power of Artificial Intelligence, computer vision and deep learning, Plunk delivers real-time insights into home valuation, risk assessment and remodeling analysis through its SaaS platform.
October 10, 2023 / Christine Stuart
Joe Dahleen, with 30 years in the mortgage industry, set to steer Plunk towards groundbreaking AI-powered real estate lending solutions. Dahleen, known for his expertise in executive management and strategic marketing, will work on positioning Plunk for the next wave of innovation in real estate lending.
"With Joe's unparalleled expertise and guidance, Plunk is poised to unlock new lending solutions through AI-powered home valuation, risk assessment, and remodeling analytics,” remarked David Bluhm, Plunk co-founder and president. “For example, a Home Renovation Loan powered by Plunk Remodel Value will become an important consumer option as homes in America continue to age, and homeowners choose to stay in their homes longer.”
October 10, 2023 / Phil Hall
Plunk, a Bellevue, Washington-based AI-powered analytics platform for residential real estate, announced the appointment of longtime mortgage industry executive Joe Dahleen as an advisor to the mortgage lending division.
Dahleen’s career involved leadership roles at Elevation Home Loans, FirstClose, MortgageHippo, Primary Capital Mortgage, Talis Lending and Taxdoor, as well as advisory role with Zillow’s Mortgage Marketplace. He has worked on secondary marketing, loan production and quality control procedures, and he has experience in appraisal management portals, digital vaulting, private label and cloud-based business models.
October 10, 2023 / Eric C. Peck
Artificial intelligence (AI)-powered analytics platform Plunk has announced the appointment of 30-year industry veteran Joe Dahleen as an Advisor to the company’s Mortgage Lending Division.
“With Joe's unparalleled expertise and guidance, Plunk is poised to unlock new lending solutions through AI-powered home valuation, risk assessment and remodeling analytics,” said David Bluhm, Plunk Co-Founder and President. “For example, a Home Renovation Loan powered by Plunk Remodel Value will become an important consumer option as homes in America continue to age and homeowners choose to stay in their homes longer.”
.
September 12, 2023 / Craig C. Rowe
Two proptechs that help the real estate industry make better decisions with data have agreed to a working partnership, according to an announcement Tuesday.
The two companies are Plunk, the software company that has evolved from offering construction cost analysis to comprehensive market intelligence provider, and Local Logic, a marketing application that enables developers, agents and lenders to deeply integrate location and consumer data into wide-scale real estate decisions.
October 5, 2023
The real estate market in China, both commercial and residential, have been unwinding over the last few years. Like a slow-motion train wreck at first, it is now definitively off the rails and heading over a cliff. Following a pattern eerily similar to the U.S. in 2008 and 2009. Lax lending standards and cheap credit, plus a popular belief that real estate values never decline, created a massive bubble.
September 26, 2023
Plunk, an AI-powered home analytics platform, has partnered with two real estate industry marketing companies, Union Street Media and Realforce, to scale its real-time data and analytics across multiple digital channels. Plunk’s platform offers real-time insights into home valuation, risk assessment, and remodeling possibilities.
The company is partnering with Union Street Media, a leader in business strategy marketing, providing integrated campaigns across web, mobile, voice, search engine optimization and social media, and Realforce (previously Adfenix), which simplifies and streamlines the technology stack for real estate marketing.
September 26, 2023
Union Street Media and Realforce join Plunk's growing list of partners to deliver real-time housing market insights to target audiences
Plunk, the world's first AI-powered analytics platform for residential real estate, announced a partnership with two of the real estate industry's top marketing platforms. Union Street Media is the leader in omnichannel marketing, providing integrated campaigns across web, mobile, voice, search engine optimization and social media. Realforce (previously Adfenix) is modernizing the marketing infrastructure by streamlining the martech stack for real estate teams.
September 12, 2023 / Craig C. Rowe
Two proptechs that help the real estate industry make better decisions with data have agreed to a working partnership, according to an announcement Tuesday.
The two companies are Plunk, the software company that has evolved from offering construction cost analysis to comprehensive market intelligence provider, and Local Logic, a marketing application that enables developers, agents and lenders to deeply integrate location and consumer data into wide-scale real estate decisions.
September 21, 2023 / Craig C. Rowe
Data from artificial intelligence-powered valuation company Plunk will be used to enrich the products of two real estate industry firms that specialize in marketing technology and services, according to a Sept. 26 press release shared with Inman.
Plunk’s ability to quickly process real-time sales trends and combine that with renovation cost analysis is an obvious draw for both new partners, Realforce and Union Street Media, as data-backed marketing assets and tactics help brokerages gain credibility with a thinning crowd of buyers and sellers. Real estate companies have to sell more than a brand in today’s plodding market.
September 13, 2023
Local Logic, a location intelligence platform that digitizes the built world, has teamed up with Plunk, an AI-driven analytics company, to empower end-users with the technology and insights they need to accelerate and improve home purchase decisions, the company announced on Tuesday.
Plunk’s AI-powered home analytics platform offers real-time insights into home valuation, risk assessment, and remodeling possibilities. Meanwhile, Local Logic provides often overlooked information on the property’s location, including historical and demographic insights. Combined, this partnership could spur better decision-making for investors and home buyers as well as create a more efficient workflow for agents, the statement said.
September 12, 2023
Local Logic, a location intelligence leader that quantifies location at scale to shape smarter developments and more sustainable cities, today announced a partnership with Plunk, a company bringing advanced analytics to residential real estate for more confident investing in the largest asset class in the world. In an increasingly competitive market, the data and insights from this partnership will enable real estate investors, agents, and homeowners to accelerate and improve purchasing decisions.
Plunk's AI-powered home analytics platform aims to transform the real estate market by offering real-time insights into home valuation, risk assessment, and remodeling possibilities.
.
September 12, 2023 / Craig C. Rowe
Two proptechs that help the real estate industry make better decisions with data have agreed to a working partnership, according to an announcement Tuesday.
The two companies are Plunk, the software company that has evolved from offering construction cost analysis to comprehensive market intelligence provider, and Local Logic, a marketing application that enables developers, agents and lenders to deeply integrate location and consumer data into wide-scale real estate decisions.
September 12, 2023
Plunk’s AI-powered home analytics platform aims to transform the real estate market by offering real-time insights into home valuation, risk assessment and remodeling possibilities. Local Logic’s core offering provides crucial and often overlooked information on the property’s location, including historical and demographic insights. Combined, this synergistic partnership will provide users with all the information on the property and its location to drive better decision-making for investors and home buyers and create a more efficient workflow for agents.
August 24, 2023 / Leslie C. Stone
When Ben Nathan launched bennathansrq.com, he partnered with his MLS to integrate IDX services that send him a steady stream of property listings for potential buyers to effortlessly search via his website. It was through his MLS' provider, IDX Broker, that he was introduced to a home analytics platform called Plunk.
Using advanced artificial intelligence (AI) and machine learning, Plunk provides real-time analytics that enhance how homeowners, real estate professionals, and investors can assess and invest in residential properties.
August 23, 2023 / Eric C. Peck
Through the agreement with Plunk, real estate investors searching for an auction property on Xome.com will now be able to analyze single-family homes in greater detail leveraging the Plunk Remodel Value tool which offers insights on the expected valuation of properties after a full-scale renovation. Buyers can also view Project Recommendations, which highlight the remodeling projects that would add the most value to a specific property.
"With these new tools, Xome clients can examine a variety of potential scenarios as they consider both the costs and value impacts of full rehab or smaller home improvement projects."
August 22, 2023 / Craig C. Rowe
Plunk's repair and renovation analysis tools will serve investors who frequent Xome, which markets nontraditional listings, such as auctions and foreclosures.
August 8, 2023
Plunk, an AI-powered home analytics platform, has introduced a new tool called Plunk Pro that aims to transform the real estate market by offering real-time insights into home valuation, risk assessment, and remodeling possibilities.
In a market where stockbrokers and investors have been relying on real-time data for years and dealing with trades averaging $10,000, real estate has lagged behind, with deals typically worth much more. According to Ian Brillembourg, Plunk’s Head of Mobile Product, “The average sales price of a home in the US was $495,100 as of Q2 2023 — yet until now, there was no way for real estate brokers and investors to have access to real-time property valuation data and analysis.”
August 8, 2023 / Craig C. Rowe
Plunk Pro offers investors, advisors and analysts access to real-time information on the housing market, the AI-powered home valuation and analytics company announced Tuesday
Real estate investors, advisors and analysts will now have access to up-to-the-minute information on the housing market with the release Tuesday of Plunk Pro, a new tool from AI-powered home valuation and analytics company Plunk. Plunk Head of Mobile Product Ian Brillembourg compared Plunk Pro to how Wall Street professionals monitor the activities of public companies.
August 8, 2023
Plunk, the first AI-powered home analytics platform in the US, has announced the launch of Plunk Pro for real estate investors, advisors and analysts. Plunk tracks over 104 million homes nationwide to give users the most comprehensive home valuation data in real time, in addition to predictive home investment analysis and risk assessment.
"Stockbrokers and investors have had access to real-time data for decades and currently deal with an average trade size of $10,000 -- which is much less than a real estate deal," stated Ian Brillembourg, Plunk's Head of Mobile Product. "The average sales price of a home in the US was $495,100 as of Q2 2023 -- yet until now, there was no way for real estate brokers and investors to have access to real-time property valuation data and analysis," he added.
August 1, 2023
RealtyCandy may have just broken the record in developing the easiest lead gen tool for real estate agents and brokers. For over a decade, the company has been providing unique website apps, templates, widgets, and first-to-market integrations to thousands of real estate agents nationwide.
They announced a partnership with Plunk, an AI-powered property analytics platform, to provide agents and brokers with access to a lead gen widget that produces both real-time home valuation and local market insights, including sale vs. list price, median list price, median days on market, price per square foot, inventory, and days of inventory.
June 28, 2023
Next gen widget offers agents an easy way to integrate the highly-effective lead generation tool on any website platform
BELLEVUE, Wash., June 28, 2023 /PRNewswire/ -- Plunk, the most comprehensive AI-powered home analytics platform in the US, has announced its partnership with RealtyCandy, a developer specializing in building innovative websites, applications, templates and lead gen solutions for thousands of real estate agents nationwide. Leveraging Plunk's real-time valuation and local market insights, RealtyCandy has developed a first-of-its-kind lead gen widget for real estate agents and brokers, made available through HomeValuation.ai.
May 31, 2023
Plunk, the world's first and only AI-powered, real-time analytics platform for residential real estate, has announced its partnership with two emerging technology companies solving operational and marketing challenges. Mosaik is launching a comprehensive platform for agents. Roomvu is building data-driven content solutions for agents.
May 30, 2023 / Craig C. Rowe
Real estate data and market analytics company Plunk has integrated with two more industry proptechs: the emergent relationship experience solution Mosaik, and Roomvu, a video marketing solution for the industry, according to an announcement sent to Inman. Plunk is also providing actionable market data to DropOffer, Calque and SphereBuilder.
May 28, 2023 / Craig C. Rowe
Smartly, Mosaik partnered with Plunk to enhance its homeowner’s dashbord, using its data to provide ongoing market activity, value tracking and even an estimated rental value, should it be time to go that route. You’ll find the typical home ownership content here, too, such as tax information, documents, maintenance reminders, etc. Oh, and all user interaction as homeowners also feeds the agent more Insights.
May 16, 2023 / Sarah Lentz
AI-powered real estate tools aren’t new, but they’re constantly evolving to better serve homeowners, real estate professionals, and mortgage lenders. Plunk is at the forefront with its real-time analytics platform for residential real estate.
Today (Tuesday, May 16, 2023), Plunk announced a new partnership with Milestones.ai to provide nationwide access to Plunk Remodel Value and Project Recommendations.
May 16, 2023 / Craig C. Rowe
Plunk's home renovation value analysis is a smart plug-in for Milestones, which assists homeowners in managing home ownership decisions, according to a company announcement.
May 16, 2023
The companies are leveraging AI to provide homeowners with advice on optimizing the value of their homes
“With Plunk, we are able to empower homeowners with data-driven financial guidance to increase the values of their homes over time,” Dustin Gray, CEO and founder of Milestones, said. “Plunk Remodel Value and Project Recommendations provide transparency into the best home improvement projects that can increase a home’s value and help clients reach their home’s maximum potential worth.”
April 28, 2023 / David Bluhm
Most of the recent excitement over Artificial Intelligence has centered on generative AI, or more specifically, the ability of a chat bot to generate informed responses to complex inputs. While AI’s capabilities have an obvious potential for automatically generating property descriptions and marketing content, improving ad targeting, and managing customer service responses, AI will play a much broader role across the residential real estate ecosystem..
April 25, 2023 / Sarah Lentz
A new partnership between Plunk and SentriLock is part of the latter’s focus on becoming more than just a lockbox provider and creating tools that complement the tech used by agents on a daily basis, enabling them to better serve buyers and sellers.
Realtors® who use the SentriLock app can now access Plunk’s AI-powered home valuation and market insights as an upgrade feature, saving them hours of preparation before each property showing.
April 25, 2023 / Brooklee Han
Electronic lockbox solutions provider SentriLock is partnering up with real-time residential real estate analysis platform Plunk, according to an announcement on Tuesday. Agents using SentriLock will gain access to real-time information on real estate trends, property values, and neighborhood metrics, as well as AI-powered home valuations and market insights.
“We are thrilled to partner with SentriLock and the nearly half million Realtors they serve across North America,” David Bluhm, the president and co-founder of Plunk, said in a statement. “By making Plunk’s market insights available through SentriLock’s mobile app, we’re delivering a powerful combination of two fundamental agent tools.”
April 25, 2023
Plunk, the first real-time analytics platform for residential real estate, announces its new partnership with SentriLock, a leading provider of electronic lockbox solutions for the real estate industry.
By incorporating Plunk's market data and analytics, REALTORS® will have access to real-time information on real estate trends, property values, and other key market indicators—saving hours of preparation prior to each showing while always having the ability to provide clients with the most accurate and timely information about buying and selling property.
April 25, 2023 / Craig C. Rowe
The integration is now live within SentriLock’s mobile app, and activating it displays a series of visual breakdowns on home valuation and adjacent market activity.
SentriLock, the home access technology company used by Realtors® nationwide, has selected property real estate analytics company Plunk to provide users with dynamic market reports on homes scheduled for showing.
April 6, 2023 / Vince O'Neill
While looking at the big picture is often a good place to start, drilling down to specific market segments gives us a better opportunity to glean clear insights and test hypotheses. In this month’s column, Plunk’s Chief Economist Vince O’Neill focuses specifically on the luxury real estate market to compare expected effects of recent economic trends on home demand by wealthy buyers.
March 29, 2023 / Craig C. Rowe
From Rentspree to Plunk, Inman Intel asked 10 property technology entrepreneurs tough questions on the minds of their colleagues and customers, many of them large, national brokerage brands.
March 16, 2023 / Byron Lazine
Each week, Byron Lazine and Nicole White share their “word” on current industry real estate topics and news on BAM network’s “The Real World.” This week, they discuss Silicon Valley Bank (SVB) and the impact of its collapse, Plunk’s potential to empower real estate agents with AI-powered analytics and disrupt the appraisal industry, and Elon Musk’s planned Texas fiefdom.
March 16, 2023
The MLS™/CLAW released Plunk Home Value™, the first of several enhanced real-time real estate analytics tools through its partnership with Plunk. Plunk is the world's first and only real-time, AI-driven property valuation platform for residential real estate. Plunk Home Value™ is Plunk's proprietary Automated Valuation for residential real estate.
March 14, 2023 / Byron Lazine and Nicole White
Each week, Byron Lazine and Nicole White share their “word” on current industry real estate topics and news on BAM network’s “The Real World.” This week, they discuss Silicon Valley Bank (SVB) and the impact of its collapse, Plunk’s potential to empower real estate agents with AI-powered analytics and disrupt the appraisal industry, and Elon Musk’s planned Texas fiefdom.
March 10, 2023 / Sarah Lentz
A new AI-driven property valuation tool could shake things up for Zillow—especially as this hot newcomer has just partnered up with three emerging proptech companies to revolutionize mortgage lending, housing inventory, and influencer marketing.
Plunk combines AI, machine learning, and image analysis to provide real-time comprehensive property valuations that could become a favorite valuation tool for both homeowners and real estate professionals.
Not only can Plunk tell a homeowner how much their home is worth—based on a detailed analysis of all the contributing factors—it can also identify renovation projects with the best ROI to help them increase their home value.
March 2, 2023 / Vince O'Neill
We are discovering one of the classic purposes of real estate investment: hedging against inflation
What is the relationship between the single-family real estate market and equity markets? Where are they correlated and where do they diverge? Are there insights that we can glean to help guide investment decisions? Plunk Chief Economist Vince O’Neill explores the interrelationships between real estate and stocks.
March 1, 2023 / Lesley Collins
The 2023 Tech100 Real Estate winners are leading the way toward a more innovative and efficient housing market and bringing solutions to market that we could have only imagined a decade ago. The Plunk team is honored to be selected as a winner of this prestigious list.
February 19, 2023 / Craig C. Rowe
Plunk envisions its data API assisting users in the same way a stock ticker does Wall Street investors, by helping them make critical decisions with the most prompt business information
February 15, 2023
Plunk enhances with real-time home values and market insights
Plunk, the first real-time analytics platform for residential real estate, recently announced a partnership with Calque, Drop-Offer and SphereBuilder™—three emerging companies who are uniquely positioned to transform the residential real estate industry with their breakthrough innovations for mortgage lending, housing inventory, and influencer marketing.
January 18, 2023 / Tracey Velt
Plunk enhances with real-time home values and market insights
Today’s housing market is rapidly changing. Because of that, real estate analytics platform Plunk recently launched a self-service developer portal that will allow customers to deliver a clear, real-time view of the housing market. The new APIs help developers more easily create real-time digital access to the most current housing data, which has also historically been expensive, hard to access, and difficult to integrate.
“Plunk’s analytics provide buyers, sellers, investors, and agents with an edge,” commented David Bluhm, Co-founder and President of Plunk in a statement.
January 18, 2023
Plunk, the first real-time analytics platform for residential real estate, recently launched a self-service developer portal in order to provide customers with a simple and accessible way to explore, on-board, and test live environments using its Application Programming Interface (API) offerings. "Plunk is taking real estate data to a whole new level of accessibility. We've been able to easily incorporate Plunk's real-time analytics into our agent websites through developer APIs," said James Call, RealtyCandy Founder and IDX Broker developer.
January 11, 2023
The Swanepoel Power 200 ranks the most powerful leaders in the residential real estate brokerage industry as 2023 kicks off. Criteria used to rank leaders include the scope and power of leaders’ positions, the financial resources they have at their disposal, whether they have equity stake in their company, their trajectory and much more. “These exceptional leaders have a few things in common: a keen eye for hiring talent and a diligent focus on sustainable growth,” said Stefan Swanepoel, executive chairman of T3 Sixty.
January 10, 2023 / Victor Lund
Today, we can officially recognize that Plunk has accomplished so much. They reached their first, most important milestone. Plunk’s analytics are now available on over 104 million U.S. Homes, representing all U.S. Markets. It took five years of hard work and a lot of capital. You can now see Plunk’s Home Value, Home Ticker, and Market Insights live across the housing industry including online sites, agent products, brokerages, MLS Providers, and CRM solutions.
November 11, 2022
Plunk Receives Strategic Investment from CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) to Support Industry Adoption of Real-time Home Analytics Platform.
One of the largest and most influential real estate associations in the country backs Plunk's new Dynamic Valuation Model™
Plunk — the first real-time analytics platform for residential real estate — today announced that the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) has made a strategic investment into the company founded by data science luminary Brian Lent and mobile technology pioneer David Bluhm.
November 8, 2022 / Tannistha Sinha
Plunk, a platform using AI, machine learning, and image analysis for residential real estate investments, announced its partnership with The MLS/CLAW, a multiple listing proptech in Southern California. Plunk can give The MLS’ 20,000 members access to home valuation tools. According to its website, the TheMLS.com platform contains 95,000 active listings and more than 8 million off-market listings.
“Through this partnership, we will provide The MLS’ members real-time access to the most advanced property and market valuation tools — whether they’re on their computers or their mobile phones,” David Bluhm, co-founder and president of Plunk, said in a statement.
November 1, 2022 / Craig C. Rowe
Real estate software company Plunk is partnering with The MLS/CLAW, a large multiple listing service in southern California, to provide its flagship home value analytics solution to members.
October 4, 2022 / Jim Dalrymple II
Real estate marketing company Collabra Technology debuted a new tool designed to let real estate professionals more easily incorporate market analytics into videos. Market Spotlight lets agents provide valuable market insights to their digital sphere of influence with just one click. It specifically uses a platform from Plunk—a company that provides real-time analytics on the housing and real estate sector.
July 26, 2022
BELLEVUE, Wash., July 26, 2022 /PRNewswire/ -- Next generation real estate analytics company strengthens board with seasoned executives from Capital Markets, Insurance, and Public Policy.
"Plunk's analytics are enabling us to make significant progress toward achieving equity in housing," Woodward commented. Joan Woodward is Executive Vice President of Public Policy for Travelers and President of The Travelers Institute, and currently serves as a member of the company's Management Committee. Woodward joined Travelers in 2008 to establish The Travelers Institute as the company's thought leadership and public policy platform.
June 8, 2022
PropTech startup introduces real-time valuation and market insights to real estate thought leaders during a metaverse event hosted in collaboration with Two Bit Circus, Wu-Tang Clan, and Pixel Canvas
BELLEVUE, Wash., June 8, 2022 /PRNewswire/ -- Plunk—the first real-time analytics platform for residential real estate—today announced the launch of Plunk Home Value™, Home Ticker, and Market Insights. Plunk will introduce its innovative home valuation and market data tools to leaders in the residential real estate industry at an Omniya metaverse event on June 16th in collaboration with Two Bit Circus, Wu-Tang Clan, and browser-based 3D interactive platform Pixel Canvas.
For the first time in history, real estate analytics will be available in real time.
May 11, 2022 / Mike Shapiro
Proptech. Fintech. Fill-in-the-blank-tech. These days, it seems like everything has “tech” attached to it because technological advances are driving phenomenal innovation in every aspect of our lives, including real estate.
As reported by the Center for Real Estate Technology & Innovation, more than $32 billion was invested in proptech companies in 2021. As the co-founder and managing director of a proptech company, here’s my take on how proptech has impacted real estate today for industry professionals, investors and consumers, and where I see it heading.
May 4, 2022 / Evelyn Battaglia
Even simple renovations in New York City can take an extravagant amount of time, effort, and money to pull off. For more complicated makeovers that involve opening up kitchens, adding a bathroom, or gutting the entire space, the design process alone can take several months and requires countless decisions.
Enter innovative companies like... Plunk... that use artificial intelligence to take off much (or all!) of that upfront load. Indeed, using AI can help owners speed up the planning stages of a renovation.... Owners can more quickly grasp the potential in, for example, a dated apartment or brownstone—and land on the best update for a specific space and budget.
April 22, 2022 / Miriam Cross
Portage Bank, a $40.6 million-asset institution headquartered in Ceylon, Minnesota, underwrote home renovation loans in partnership with the app Plunk as part of a test that ended in September 2021. Plunk helps homeowners figure out the valuation of their home in real time, discern which remodeling projects will deliver the greatest returns and connect with local contractors. In July 2021, it announced its home renovation loan, which lets homeowners borrow up to 75% of their home’s future remodeled value in an all-digital environment. Portage funded the loans while Plunk walked users through remodeling.
“Portage agreed to work with Plunk based on our ability to bring them new customers — and, importantly, be on the front wave of what we both believe is a very big opportunity for home renovation loans,” said David Bluhm, co-founder of Plunk.
March 28, 2022
Data science luminaries to help expand first ever real-time home analytics platform and fuel the next evolution of Plunk's AI technology
Plunk, the first real-time analytics platform for residential real estate, today announced key appointments to its Advisory Board: Rich Hughes, head of Data Science at RealPage; Justin Lajoie, former vice president of Product and Engineering at Zillow; Chris Heiden, former head of Customer Science at Wells Fargo and senior director at Zillow Group; and Neal Oman, senior technical advisor for Data Science and Analytics at Pacific Northwest National Laboratories. These accomplished data science professionals will constitute the Plunk Board of Advisors and help guide the next evolution of Plunk's Dynamic Valuation Model™ and real-time analytics platform for residential real estate..
March 9, 2022
Plunk was recently featured on “Industry Relations with Rob Hahn and Greg Robertson.” Through the podcast, Rob and Greg discuss “organized real estate in a disorganized manner” with industry leaders and visionaries. In this episode, the hosts explore how Plunk is building the “Bloomberg of Real Estate” with David Bluhm, the Co-founder and President of Plunk.
February 20, 2022 / Craig C. Rowe
Plunk comes across as a much more mature app than its tenure in the App Store may suggest. It’s polished, engaging and is able to distill vast amounts of property intelligence to help its users arrive as close as possible to what a home may go for on the open market.
Plunk is somewhat different from a home inventory management app, as its intent is to help homeowners and agents analyze costs and ROI on renovations and upgrades. Along the way though, you’ll plug in materials, finishes and home data to power the analysis.
November 12, 2021 / Melissa Dittmann Tracey
AI has gained some attention recently for its potential to leverage image metadata for more detailed property searches. The home renovation analytics app Plunk, which uses real estate market data to help homeowners and real estate agents decide the value of various home renovation projects, recently partnered with the image data company Restb.ai.
Restb.ai’s image analysis tool can determine physical features in photos of homes, such as kitchen islands or upgrades. It can integrate such data from images into searchable web content that can be used to make home comparisons. The technology could help consumers find and compare houses based on specific interior features and amenities.
November 11, 2021 / Business Wire
Plunk’s new Dynamic Valuation Model analyzes nearly every home in America and tracks its changing value in real time. Pictures of the home... update the information about the home’s current features, finish quality, and overall condition, providing much greater accuracy.
“Restb.ai’s capabilities are the best in the industry,” said Brian Lent, Plunk Co-founder and CEO. “Given the important role that a home plays towards individual wealth building—and the role housing plays in our national economy—this might be the most innovative and important integration of AI, machine learning, and image analysis thus far.”
August 17, 2021
BELLEVUE, Wash.—Plunk, the company bringing advanced analytics to residential real estate, today released its inaugural Plunkonomics Report at the National Association of REALTORS® annual iOi Summit in Dallas. A first of its kind, the report reveals opportunities to increase a home’s value through renovation and introduces a new metric, Plunk Value™, which is the forecasted value of a home if it were fully renovated. The analysis was performed on a neighborhood-by-neighborhood basis across 1.1 million homes in the greater Seattle area.
November 22, 2021 / Madison Miller
Remodeling one’s home is no easy feat—especially if the ultimate goal is to list the home for sale. Sure, there are tools to help give a rough assessment on what the home is currently worth, but there aren’t any that can answer questions about whether the kitchen counters need updating, whether solid wood is superior to engineered wood floors, or whether converting a spare bedroom into a home theater is worth it.
November 12, 2021 / Marija Kovachevska
If you’ve ever wondered how to make your home value reach its highest potential, you’re in luck! Plunk—the first-ever home renovation app relying on artificial intelligence, is there to help you figure out the steps to this goal.
This app can simultaneously process home value forecasts and remodeling projects, and all this in real-time. Although the pandemic-induced home improvement craze seems over, apps like Plunk can help us keep up with the real estate market by making profitable decisions.
November 10, 2021 / Craig C. Rowe
Two proptech apps, Plunk and Restb.ai partner to better leverage how homesellers and agents analyze value in home renovations. They will work in unison on Plunk's new Dynamic Valuation Model, developed to eventually analyze and value-track every home in America.
September 5, 2021 / Zakiya Kassam
Kitchens are a big factor when it comes to a home’s resale value, and a well-designed kitchen can help your home stand out to prospective buyers when it comes time to sell. In particular, a minor kitchen remodel—which includes repainting your walls, trims, and ceiling—tends to translate into better return on investment compared to a major, more costly kitchen remodel. David Bluhm is the Co-founder and President of Plunk, an app that aims to help homeowners grow their home equity, as well an alum of Realtor.com. When it comes to any aspect of painting your kitchen, Bluhm recommends sticking with colors that will resonate with a wide array of buyers.
October 11, 2021 / Hiranmayi Srinivasan
"Everyone's ideas of what they want and like—in colors, moods, and energy—are very different," explains David Bluhm, co-founder of Plunk, an app that helps homeowners increase their home equity through improvements. "So the more bold color choices you make, the more you invite risk that you'll only appeal to a smaller audience of potential buyers," says Bluhm.
August 30, 2021 / Craig C. Rowe
A new app called Plunk, with a reputable pedigree of industry knowledge behind it, has launched to help homeowners better evaluate the return on home improvement
Plunk is an iOS (iPhone) mobile app that allows homeowners and real estate agents better assign value to home renovation projects and updates. It uses live market data to analyze how homes with similar finishes and amenities are selling. Agents at any level who work with investors or have a client wanting to update a home before listing would have a reason to download Plunk.
September 4, 2021 / Jennifer Jolly
The market is just crazy right now, it’s very competitive and there are a number of new products out there helping improve the process, create transparency and support the American dream of homeownership.”
Weisman also explains that NAR has its own accelerator and venture firm working on similar start-ups. NAR’s REACH scale-up program—run by NAR’s wholly-owned subsidiary/venture arm Second Century Ventures—has backed... Plunk, a site that helps grow home equity.
July 20, 2021
An industry first, Plunk's Home Renovation Loan lets homeowners borrow up to 75% of their home's future remodeled value
BELLEVUE, Wash.-Funding home improvement just got easier and a lot more cost effective. Plunk, the first mobile app using AI and machine learning to help homeowners make smarter decisions about their largest and most important investment, today announced its new home renovation loan, designed specifically for financing major home improvements.
July 14, 2021
Meet the REACH Class of 2021. Representing a variety of stages of growth, these eight proptech companies offer a range of inventive solutions in real estate financing, home maintenance and repair, marketing, senior living services, and more
Plunk is the first mobile app leveraging AI to forecast home valuation and identify specific remodeling projects that will provide the most return.
May 11, 2021 / Gordon Gottsegen
On Tuesday, Bellevue-based property tech startup Plunk announced that it raised $6.5 million in its seed funding round. Unlock Ventures led the round with participation from Plug and Play Ventures, the Sony Innovation Fund, and Second Century Ventures, among others. This seed funding includes the $2 million that Built In previously reported on. For many people, their home is the most valuable asset that they own. That’s why Plunk believes the home should be treated like any other investment in order to maximize its value.
May 11, 2021 / Lucinda Shen
Plunk, a Bellevue, Wash.-based mobile app helping homeowners make decisions to increase their home’s value, raised $6.5 million in seed funding. Unlock Ventures led the round and was joined by investors including Sony Innovation Fund, Plug and Play Ventures, Vectr Fintech Partners, and Second Century Ventures.
May 28, 2021 / Rob Smith
Two Amazon Alums [Brian Lent and David Bluhm] have created a new app that quickly appraises a home’s value and pinpoints which renovation projects will bring the highest rate of return. The app uses artificial intelligence, image analysis, and computer vision to give homeowners accurate, real-time valuations. “The idea of empowering homeowners to know more about their most valuable asset seemed like an obvious disruptive move and nobody had ever done it,” Bluhm says. “Our recommendations will be very specific.”
May 15, 2021
Pete Lisoskie chats with Plunk co-founder and president David Bluhm about the revolutionary app helping you maximize your home's equity.
Home Matters is a home improvement and lifestyle show that covers everything having to do with your home: treating your deck, winterizing your home, keeping your electric bill down, and how to pair your food and wine.
May 11, 2021 / Taylor Soper
New funding: Seattle real estate startup Plunk has closed a $6.5 million seed round led by Unlock Ventures.
The tech: Plunk helps homeowners play “what if” scenarios to figure out what might drive the value of their home up or down. The app uses image processing, AI, and machine learning to assess the condition of a home and recommend specific remodeling projects that can increase its value — also known as the “Plunk Value.”
In some ways, Plunk is similar to home valuation tools such as Zillow’s Zestimate, but goes a step further with tailored recommendations fueled by various data sources. It’s less focused on buying or selling transactions, and more on the entire homeowner journey.
April 26, 2021 / Wesley Shaw
Second Century Ventures, the strategic investment arm of the National Association of Realtors®, announced today the selection of eight technology companies for the 2021 REACH scale-up program. SCV, which is the most active global venture fund in real estate technology, operates the award-winning REACH growth program in five major, international markets. The 2021 REACH cohort will focus on scaling high-growth potential technology companies in and beyond the residential real estate sector.
Selected for the 2021 REACH program:
Plunk: the first mobile app leveraging AI to forecast home valuation and remodeling projects in real time
April 4, 2021
Brian Lent, CEO and Co-Founder of Plunk, joins Cheddar to discuss how Plunk’s platform helps homeowners pursue profitable home renovations and build equity in their homes.
March 10, 2021 / Lydia Geisel
A new app gives you the lowdown on resale
Our homes are our largest and most important financial asset—but do you know what yours is worth? There are hundreds of sites out there that will give you a rough number based on your street address, but none of them take a deeper look inside or, more important, tell you what kinds of updates you need to make to yield the best returns. Now you can get all the answers you require from your phone.
March 29, 2021 / Miranda Siwak
“Using Plunk’s interface, homeowners can find out which reno projects would improve the house’s overall value before getting started. This way you know exactly what projects will deliver the most bang for your buck!”
November 30, 2020 / Forbes Biz Council Expert Panel
In the shift to a more technologically minded industry, some professionals might wonder if open houses are still a necessary part of the process, especially with social distancing still in place. "Open houses humanize housing," states Plunk's Managing Director, Mike Shapiro.
May 11, 2021 / Craig C. Rowe
Inman was provided an early look at the Plunk app, which is member of NAR’s Reach Accelerator Class of 2021. The funding will be used to further hone the app’s first national iteration.
April 26, 2021 / Wesley Shaw
Second Century Ventures, the strategic investment arm of the National Association of Realtors®, announced today the selection of eight technology companies for the 2021 REACH scale-up program. SCV, which is the most active global venture fund in real estate technology, operates the award-winning REACH growth program in five major, international markets. The 2021 REACH cohort will focus on scaling high-growth potential technology companies in and beyond the residential real estate sector.
March 16, 2021 / Jill Layton
If you want to increase the value of your home, remodeling is usually a good way to do it. But without doing the research, it's hard to know exactly what to remodel and how much money to put into it.
Plunk is a new app that helps homeowners figure out which home renovation projects will yield the best returns. “You can add details about your home, as well as photos, to get the most accurate home value and Plunk value. The app will walk you through exactly what you need to do, making the steps as easy and straight-forward as possible.”
March 9, 2021
BELLEVUE, Wash. — Plunk, the first mobile app using AI, machine learning, and computer vision to help homeowners increase their home’s value, announced its launch today. Led by tech, data science, and real estate industry veterans Brian Lent, David Bluhm, and Mike Shapiro, Plunk helps homeowners make smarter financial decisions that grow their home’s value, project by project.
November 5, 2020 / Gordon Gottsegen
For many homeowners, their net worth is largely tied to their home. And while a home is first and foremost a place to live, it’s also an investment, and therefore should be treated like one. Stealthy Bellevue startup Plunk wants to help homeowners learn more about the value of their home, and point them to the home improvement projects that are worth investing in to drive that value up.
November 4, 2020 / Taylor Soper
Will that bathroom remodel increase your home’s value by more than $20,000? What about replacing the floors or adding a garage?
A stealthy Seattle-area startup wants to help answer these questions and more. Plunk is revealing more details about its app that helps homeowners play “what if” scenarios to figure out what might drive the value of their home up or down. The app uses image processing, AI, and machine learning to assess the condition of a home and recommend specific remodeling projects that can increase its value.
November 4, 2020 / The ForbesBooks Audio Podcast
Some people only have one employable skills, but today’s guest has done a lot: Mike Shapiro has been an entrepreneur, investor, corporate coach and author. Mike talks about why he approaches life and work with a commitment to joy: the joy he finds in helping others and the joy they experience when they realize that success is achievable.
July 16, 2019 / Taylor Soper
Brian Lent and David Bluhm are teaming up again on another startup. The veteran Seattle entrepreneurs who previously sold Medio Systems to Nokia in 2014 are back it again with a stealthy advanced analytics startup called Lamda.
Lent and Bluhm, who have two other unnamed co-founders, have raised $1 million as part of a larger seed round from investors including Unlock Venture Partners, a new early-stage firm in Seattle co-led by Andy Liu, and have assembled a team of eight employees.